Burkhart Team Spotlight: Logan Strem
The bar has been raised during the Burkhart Marketing lunch hour. Our new Account Executive, Logan, doesn’t only think outside the box at his desk—he also likes to create in the kitchen. Logan graduated from Butler University with a Strategic Communications and Psychology degree in 2014. Sit tight and we will get to know more […]
Burkhart Team Spotlight: Paul Burkhart
Owning a business is not for the faint of heart. Between managing finances and doing the daily blocking and tackling, it is not the ideal career path for most. Fortunately, our determined president and CEO, Paul Burkhart, has been doing it for years. After graduating with a degree in visual communications from the Herron School […]
6 Local Organizations to Volunteer With This Holiday Season
It’s that time of the year again… The time where calories don’t count, scarves are a wardrobe staple, pie becomes its own food group and quality time with loved ones takes precedent. We understand that with the holiday season comes stress. Over traveling, planning the perfect gathering and finding the best gifts. But if time […]
12 Steps to Publishing & Promoting the Perfect Blog Post
With so much content living on the internet, it can be easy for your blog post to get lost – particularly if it’s unoriginal, bland or lacking a basic small business marketing plan to back it up. These 12 steps will help you tackle the marketing component of that equation to get your blog the […]
Tips to Help Your Company Stand Out this Black Friday
On the day after Thanksgiving, the country is divided into those who get up at the crack of dawn to hit the stores, and those who either don’t participate, or choose to do so online from the comfort of their homes. According to a Practical Ecommerce sales report, last year’s Black Friday sales reached $3.34 […]
Intern Spotlight: Bridget
It’s fall and you know what that means… We’ve got a new intern! We’re stoked to work with Bridget this semester and couldn’t wait to sit down and get to know her a little better. She’s a senior Marketing and International Business major at Butler, working on a Spanish minor in her spare time. With […]
Burkhart Team Spotlight: Leslie Kavanaugh
When you hear “advertising,” you probably think TV commercials, magazine ads and billboards. With so much emphasis on the media side of marketing and advertising, it’s a good thing we’ve got one of the best media planners and buyers around on our team. Meet Leslie. She’s an IU TComm grad turned media planner who’s racked […]
Outdoor Advertising: Go for the Big Impact
Outdoor advertising, or OOH advertising, is no small potatoes when it comes to bringing in returns for your advertising dollars. When you expand your advertising to reach customers outside their homes, statistics prove that the impact is significant: 75% of US adults notice outdoor advertising 40% of those who viewed outdoor advertising visited a store or […]
6 Tips for Acing Your Next Interview
Job interviews can be stressful – especially if you haven’t gone on many. Every interview requires you to present yourself professionally and sell yourself to people you have just met. This process can be confusing and nerve-racking when starting out. However, if you spend time preparing before each interview, remain calm and speak concisely throughout, […]
5 Reasons You Should Add Carousel Ads to Your Facebook Marketing Mix
Facebook has created a dynamic way for you to serve ads to your customers: Carousel ads. A carousel ad allows you to showcase multiple aspects of your business in a single ad unit. You can create up to five ads per unit, each with its own format and links. Essentially, carousel ads give you more […]