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Employ Marketing Automation to Proactively Connect with Patients

Healthcare IT is 10 years behind other industries in terms of deployment of advanced technologies? This is a statistic that should alarm the healthcare industry because the field is rapidly becoming more consumerized. That being said, the motivation to catch up and surpass other industries’ technological advancements should be through

What's the Difference Between Cookies and Cache?

Americans on average spend over six hours every day exploring the internet. Technology is an integral part of our day to day; however, very few of us are aware of the countless invisible strings orchestrating our web experience. Cookies and cache are two prevalent digital tools influencing the content we

Using SEO to Enhance Your Search Results

There are almost 3.5 billion searches online each day. That’s 3.5 billion opportunities to have your website clicked on by your next potential client/customer. Search Engine Optimization (SEO) is a digital marketing discipline that uses search engines to market your business and brand. In other words, SEO is the missing

Sports Marketing World Changed by Virtual and Augmented Reality

The sports world is uniquely backed and currently grieved by loyal fans worldwide. Although teams are currently on the defense against COVID-19’s unknown playbook, they can take solace in the exciting opportunities that Virtual and Augmented Reality hold for future sports marketing efforts and fan experiences.   Virtual Reality vs.

GeoFencing

For a majority of travelers, their mobile device is their number one travel accessory. With the hospitality industry being so travel-focused, many within the industry are taking it upon themselves to use location mobile technology to create the best, personalized experiences for their guests. Let’s take a closer into creating

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The relationship between a client and a designer is a special one. A designer is the modern-day mind reader who tries to make all of the elements you’ve thought about in your head come to life in a visual representation. The relationship you have with a designer and how well

In this day and age, marketing is more advanced than it ever has been before. Even though the marketing field has made many advances over the years, these firms still face challenges. In this article, the challenges faced by world marketers will be addressed and explained. Let’s go a little

What is a Big CRM? A CRM system, otherwise known as a customer relations management system, is a system that allows businesses to manage business relationships and the data and information associated with them. This is an important service to provide for companies. Companies use this to collect data to

Financial advisors are pros when it comes to helping people with their finances. However, they sometimes might lack knowledge on how to market themselves through social media. In this day and age, it’s important to be able to efficiently utilize any social media platform. This could seem like a complicated

Digital signage is being utilized by many big-name, quick service restaurants (QSR) everywhere. It’s been a constantly growing topic since the ’70s. That’s most likely not going to change as consumers continue to immerse themselves in the digital world. As of right now, the most used types of digital signage

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