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Tag: Sports marketing

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Market to Your Target Audience in the Sports Industry

What is Sports Marketing? Simply put, it is the use of sporting events to promote a brand or product. This type of marketing allows businesses to utilize the popularity of sports to place their product right in front of some of their biggest target audiences. Some examples include Super Bowl

Sports Marketing World Changed by Virtual and Augmented Reality

The sports world is uniquely backed and currently grieved by loyal fans worldwide. Although teams are currently on the defense against COVID-19’s unknown playbook, they can take solace in the exciting opportunities that Virtual and Augmented Reality hold for future sports marketing efforts and fan experiences.   Virtual Reality vs.

When the old way of doing things simply stops working, it’s time to switch things up… especially when you’re a national athletic association concerned about stagnating ticket sales. The good news is: we know email marketing. And the great news is: We love a good challenge. When the National Collegiate

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