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Category: Creative

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Portfolios are so important in the design world! It’s one of the best ways for designers to quickly show their creative work to potential employers. Making sure your portfolio is always ready to be presented is pretty much a given. But how do you know when it’s time to revamp

Design means different things to many people who utilize it. A process to design is something that evolves with the artist over time. Personally, my process has altered a lot in the years I have been in school. Below are the steps that I follow to create a design that

You know them, you admire them, but what does it really take to be one of them? Creative marketers are a wonder of the world. The content they curate is so awe-inspiring and innovative that it seems impossible to replicate. Fortunately, we have the inside scoop on 4 habits of

Marketing team evaluating performance metrics for optimization.

If you don’t have history with using Adobe Creative Cloud or are not familiar with the standard verbiage used in the graphic design world, it may seem like a designer is speaking a completely different language. When terms such as “lorum ipsum” and “vector” are thrown you usually have two

One question we get repeatedly is: “How often should I update creative?” And as always, the answer is: “It depends.” To help you, we’ve put together a quick guide to follow for how often to update your creative collateral. Why it’s important to update creative The primary reason to update

Your brand is the way the world views your business. Choosing to pursue rebranding your business can come with lots of stress attached. A brand refresh can be a highly effective way to connect with new audiences, inspire existing ones or set yourself apart from the competition. To help with

Taking a brand refresh from strategic review to system-wide rollout is a project that can make even the bravest project managers lose heart. There is stakeholder engagement to conduct, reviews to complete, audits to do and values to consider. This can be a little daunting. So we put together an

Producing and publishing content on a regular basis is an effective way of driving traffic to your website, but it can quickly become a tedious task. Half a day’s worth of work can sometimes go to simply producing a worthy blog post! That being said, if your goal is to

Content is king. But how do you find, curate and produce content that your users actually like? Today, we’re drilling into three consumer-centric rules to live by to help you produce engaging content that your users will love. Here we go! 1. Forget about sales (for now) As marketers, we’re

So you’ve got yourself an interview with an agency. Congrats! While we certainly have a few pointers that can help you ace your next interview, we’ve also pulled together a few specific interview tips for designers who want to land an agency gig. Best of luck! 1. Do your homework

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