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A Graphic Designer In A Marketers World

These last few weeks at Burkhart have been an amazing learning experience! I came into this summer internship ready to take on whatever Burkhart had to throw at me, but I wasn’t sure of what all I would be doing. However, I was ready to learn and grow as a designer and I’m happy to […]

My Experience at Burkhart Marketing – Jacob Mize

I am very grateful for the opportunity that I had this summer working as an intern at Burkhart Marketing. I was nervous in the beginning because I wasn’t sure how I was going to fit in with the team and if I was going to be able to do the work that they asked of […]

Inbound Marketing vs Outbound Marketing

Most marketers often use outbound marketing to generate their leads and fill their sales funnel. However, recently more and more marketers have begun to embrace the strategic art of inbound marketing. It’s important to understand the components that make up each methodology. This will allow you to understand how to usefully administrate the right one to […]

How to Integrate Your Brand into all Aspects of Your Company

You’ve spent a lot of time and thought on your company’s branding, and you finally have it finalized! You’re happy with how it all came together, but now what do you do with it? As a company, it’s clear how important your brand is after going through the process of making decisions on it.  If you […]

How Good Design Plays a Part in Your Marketing Efforts

Marketing and design go hand in hand. Without good design, all marketing would look the same, and without marketing, there would be no need for design. They work together to make companies everywhere have an impact on their consumers.  Today, more and more big companies are making design a top priority. They understand how much […]

The Benefits of a Perfectly Performed SWOT Analysis

To understand the benefits that SWOT analysis can give to examining a particular scenario, a proper comprehension of the components is important. In this article, we will give proper explanations to the structure of this examination process and conventional ways to which it can help the business process move forward.  What is SWOT Analysis? SWOT […]

3 Ways to Know if Your In-Store Digital Signage is Effective

It’s 2020 and the world has gone digital! These last three months have proved this as we use technology more than ever before to communicate with others. Technology is taking the world by storm in almost all aspects of life, especially through marketing. With all of these technological advances in the marketing industry happening, in-store digital […]

Conversational Marketing – A Guide for Beginner

What is conversational marketing? Conversational marketing is an efficient tool that companies use to help project customers into the sales funnel. This system of marketing is a faster and more convenient way for firms to interact with their customers. It’s first used to categorize what stage of the buying process the buyer is in because […]

When To Revamp Your Portfolio

Portfolios are so important in the design world! It’s one of the best ways for designers to quickly show their creative work to potential employers. Making sure your portfolio is always ready to be presented is pretty much a given. But how do you know when it’s time to revamp the old portfolio and change it […]

Lead Nurturing through Automated Email Marketing and Direct Mail

On average, about half of the leads that are developed by a company are not ready to purchase. This should not be a concern because there are a lot of useful ways to put your company in the right position when they are ready to make that purchase. Platforms such as email marketing and direct […]