Access 

In order to begin your website, there are a few things you will have to give us access to, like a domain name and login credentials if you already have an existing site. If you don’t have those already, your business will need to purchase them before any design work happens. There will also need to be a page where your customers can contact you, so having your business’ contact information is a must. We can always help you along the way if there are any questions you may have pertaining to the process. While you are completing those tasks or even allowing us to get them for you, we can start to create wireframes or mockups of what your website could look like before it becomes live. For that, there are files that will be needed. 

Branding Assets 

Your branding assets are things like logos, brand marks, color palettes, images and/or patterns. The site will need to be flush with the rest of your brand so that it will keep the same look throughout. If your website has nothing in common with the design of your branding, customers will most definitely notice. Believe it or not, that could cause you to lose revenue which is another reason to have your marketing designed professionally, as well. If you give us everything we need, your site will not only match your brand, but it will connect with your business’ goals.  

Goals 

Goals are important in any venture – even when creating a website. Ask questions about why you need this, how it will connect with your brand’s mission statement and how it’s meant to connect to your audience. Knowing the answers to these questions will aid us in preparing targeted outcomes designed for your company specifically – like how many webpages you will need and how to categorize them. 

You can find more information here about what all is included when designing a website. 

If there is a site that you want to begin, yet don’t have the expertise, allow Burkhart Marketing to help you out today! Head on over to our website to experience what we are all about!