Some years, trends tend to stay the same. Others, they seem to switch out annually. The year 2020 will prove to be different in how a design will be produced. After a while, people get tired of what used to be the new hit thing because it gets overused. So, to help you out with your future design needs, we have compiled a few trends that we predict will be big in 2020.
I am sure that most every person loves bold and vivid colors. They draw the eyes and make a statement. However, this time design is leaning towards muted colors that are more harmonious and natural. The reason being bright colors can be overstimulating and after a while, people will not want to look at it anymore. One key to good design is knowing your audience and what will definitely help is not deterring them away from your design that is too loud. Next time you are creating a palette, consider using warmer and muted tones. If you think that a color palette like that won’t catch the eye, try the next trend to go along with it.
How to Stand Out
To stand out this year, begin making abstract and dreamy illustrations. They stand out on their own and combined with that muted color scheme can really pack a punch in a pattern. Abstract drawings are also easier to produce if you are not the greatest at detailed work. They are better to see far away as well without losing any fine details that get lost with more complex drawings.
The next trend on the list is bold, but simple fonts. They convey strength and make an impact. Combined with a simple background and a lighter font, your visual hierarchy is sure to be on point.
Stock images are on the way out. Mainly because they have been utilized by so many companies and they are too recognizable. When more than a couple of designs contain the same image, it can take away from the unique, personal connection people are meant to get when interacting with them. To achieve a relationship with your audience again, try to use more personal photos that come across as genuine. If you want to still use stock photos, make them warmer and inviting to change it up a bit.
Lastly, flowing lines and shapes. Lines and shapes help with direction through a piece, so the person experiencing it can naturally follow along with their eyes. This can be combined with the two other trends of muted colors and a heavy, simple font that will make your new design a great composition.
Take a trip over to Burkhart Marketing to see what we have in store for 2020 design! Read more here about this year’s trending designs.