It’s a simple truth of our society that people love celebrities. We are highly influenced by things our favorite celebs say, do, wear and even eat. I will admit that I have bought something before because my favorite celebrity said they love it, and I know that I am not
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My first memory of product customization was when I was about five years old at a gift shop on vacation. I was searching for my name on a light-up keychain. At ten years old, the only thing I wanted for Christmas was a Nike ID gift card. I wanted to
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When I was applying for internships last September, my biggest fear was finding an internship that I hated. I was scared that the only responsibilities I would be given would be delivering coffees and doing busywork that nobody else wanted to do. Looking back now, I can’t believe I thought
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A constant debate for business owners is whether to outsource marketing or keep it in-house. Taking your company’s marketing in-house is a big commitment, but outsourcing requires trust and a strong partnership. When deciding which direction to go, it’s important to consider your team, budget, and capacity. Why Outsource
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9 AM, I open my laptop. First things first, I always check my email and Microsoft Teams for any new messages. Next, I check Asana, our digital to-do list manager, to see what opportunities the day has in store for me. Most of my mornings started this way during my
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Content personalization can be tricky. We want to tailor messages to a certain audience and make them feel seen as an individual. However, we can’t cross over into the creepy area of personalizing it too much. This is known as the personalization paradox. Instead, we need to find the right
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Unless you work in a political office or run a social justice campaign, chances are you do not need to stand on a box and tell the world each and every one of your opinions about the world. However, it’s becoming increasingly important for companies to share what their values
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Dances, tutorials, stories and now even business have made their way onto the social media platform, TikTok. The app has over 1 billion active users and targets an audience aged 13-40. Long story short, this app is taking the world by storm, and your company should be on it.
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No matter the day, there are many distractions that can easily pull each of us away from what’s important – whether it’s creating our next blog post, promoting something new we just posted on our company page or getting ready to launch new material. In the moments that distract us,
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As the summer comes to a close, we are excited to welcome Nicole Ezeh to our small, but mighty team as our Social Media & Digital Marketing intern. This fall, Nicole is beginning her senior year at Butler University where she is not only tackling a Strategic Communication major and
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Overcome key issues to meet key milestones thinking outside the box, yet we need to leverage.
Burkhart Marketing Partners Corporate Headquarters 2123 N. Meridian Street Indianapolis, IN 46202
“There are no secrets to success. It is the result of preparation, hard work, and ongoing learning.”
