4 Benefits of Including Bing Ads in Your PPC Campaign
When running a pay-per-click (PPC) ad campaign, most businesses overlook Bing ads as an option. Of course, Google is considered the king of search engines, so having ads…
Optimizing Your Domain Name (+ 10 Examples of What NOT to do)
What’s in a domain name? A lot, actually. Here’s a quick rundown to help you in optimizing your domain name, plus 10 companies that totally missed the…
Landing Pages Demystified
Landing pages can turn a standard website into a conversion machine, leveraging your business’ advertising and stretching your marketing dollars further. Keep reading for landing page background and…
7 Steps to a Better Search
If you’re anything like other franchises out there, you’re probably pretty reliant on organic search and your search engine ranking to drive your business. But traffic, SEO…
14 Must-Have Assets to Diversify Your SEO Portfolio
There are so many tricks and tactics you can use to boost your SEO strategy that sometimes it can feel completely overwhelming. To help you out, we’ve…
6 Do’s and Don’ts for SEO in 2017
The world of search engine optimization is one of constant change and flux. It’s important to stay on top of the latest SEO techniques in order to…
The Right Tools for Digital Marketing
When starting out in digital marketing, you have to search for the right tools. You need tools of communication, tools of creativity, tools of knowledge and along…
