Managing marketing data is a challenge for any type of business. It can seem overwhelming to manage all of that customer data, competitive intelligence, market research, customer reviews and other marketing metrics. Every industry is aiming to collect as much data as possible in order to tailor its marketing tactics.
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Learning these three technical skills can help your marketing needs. Being a creative individual with a mastery of key soft skills in business is not enough to stay competitive in the 2021 marketing environment. With new marketing tools being phased into the market, there is a need for individuals who
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Organizations today are swimming in data. Even the smallest e-commerce site has more data than they know what to do with using Google Analytics alone. With all of this data at your fingertips, why not use it to improve your customer experience and thus, your brand value? Your customers will
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You may already know what list segmentation is, but are you utilizing it to build your reputation for your business? Let’s cover a few basics to ensure you’re getting the best possible results from your lists. What is List Segmentation? List segmentation is the process of dividing your prospect/customer list (or database)
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Overcome key issues to meet key milestones thinking outside the box, yet we need to leverage.
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