Email Automation: How to Select, Implement and Upkeep
Marketing automation is one of those buzzwords big agencies throw around a lot, but little guys struggle to turn into a reality. Fortunately, that time is ending.…
Why CRM is the Key to Uniting Marketing & Sales
The sales and marketing departments have a bit of a rough history of not getting along. Sales want marketing to put down their fancy spreadsheets and models and…
CRM for the Franchisee – Do’s and Don’ts for Your Local Email Database
You want to be the best franchisee that you can be. Customer relationship management (CRM) is an effective way to make this goal a reality. Good CRM…
