Burkhart Marketing Partners Logo, an Indianapolis Marketing Agency.

Category: Reputation Management

/
Resources
/ /

Consistency is powerful. Why else would phrases like “Share a Coke” and “Got Milk?” carry so much weight? These are just two examples of iconic marketing campaigns that brought brands to the forefront of consumers’ minds and will certainly withstand the test of time. Despite their creativity and emotional edge,

Positive media coverage is one of the most powerful marketing tools available to your business. When your brand is projected in a favorable light, it allows you to come off as credible, knowledgeable and accessible. So it’s important to be present in media that your target market would read, watch

Consumers have more choice now than ever before. If you want a pasta twirling fork in red, you can get that literally the next day. The world is the consumer’s oyster. And for businesses, that means it’s more important than ever to create a product or service that’s memorable, engaging,

A screen with a woman taking a picture and a graph showcasing franchise marketing strategies.

Organizations today are swimming in data. Even the smallest e-commerce site has more data than they know what to do with using Google Analytics alone. With all of this data at your fingertips, why not use it to improve your customer experience and thus, your brand value? Your customers will

You want to be the best franchisee that you can be. Customer relationship management (CRM) is an effective way to make this goal a reality. Good CRM streamlines the responsibilities of the franchisee and makes it possible to run the best franchise in your given area. Achieve this by doing

Meet in Illinois logo, designed with Strategic Branding Services.

Consumers today have multiple outlets to share their unhappy experiences. And once negative customer feedback is on the internet, anyone can view that negative comment. We’ve all heard the old saying that a happy customer will tell one person, while an angry customer will tell 10. Seeing angry comments on

The Apple store has a magnetic quality about it; a way of reeling in innocent mall-goers, there to pick up a wedding gift or serial sample the food court. Before the shopper knows what’s happening, he or she is greeted by a sharp young man in a blue t-shirt and

Your business’ reputation is no longer just about how well you advertise your business or how good your customer experience is. Online reputation is now equally important – and can be even harder to salvage if it goes south. Here are the 10 best ways to manage your online reputation

During the 2014 Oscars, the celeb-infested Samsung selfie brought down Twitter with an ever-growing 2.6 million retweets. Between the including first time Tweeter Meryl Streep, the presence of Hollywood royalty, Brad and Angelina, and the inclusion of the night’s biggest winners, Jared Leto, Matthew McConaughey and Lupita Nyong’o, Ellen’s instantly

When multiple brands come together for a single marketing strategy, the benefits can be endless. These partnerships, or co-branding opportunities, allow both sides to benefit from achieving brand objectives that strengthen their image to a shared demographic. Great co-branding combines the strongest elements of two brands into a complimentary partnership. Fortunately,

Search

About Us

A pair of white sneakers on a white background, featured by an Indianapolis Marketing Agency.

Overcome key issues to meet key milestones thinking outside the box, yet we need to leverage.

Post Categories

Related Posts