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Intern Spotlight - Gillian Singer

Burkhart Marketing Partners is happy to welcome a new member to #TeamBurkhart. Gillian Singer has joined us as our Marketing Intern for the semester! Gillian is an eager high school senior who attends Herron High School and is excited to learn more about marketing and agency life. Welcome to the

Marketing Techniques to Increase Sales for Your Franchise

Marketing for a franchise business can be difficult, especially when managing multiple locations across different regions. Here are some franchise marketing techniques to increase sales and have the most successful, efficient marketing plan.   #1: The right franchise marketing techniques start with building strong relationships with your customers. Engaging with

Burkhart Marketing Partners is excited to welcome Maeve Van Etten as our new Social Media/Digital Marketing Intern! Maeve is a senior at Butler University studying strategic communications and sports media. Maeve is eager to collaborate with the rest of the team and learn about how a marketing agency runs. She

Strategies For Multi-Location Marketing

What is Multi-Location Marketing? Simply put, multi-location marketing is a set of best practices that are employed to locally run geographically separate franchises that fall under the same business umbrella. Businesses with multiple locations require a digital marketing strategy that can cater to every storefront while still maintaining national brand

Garrett's Internship Experience

This summer has truly flown by, and I cannot believe that my time here at Burkhart has come to an end. As the Social Media + Digital Marketing Intern, I had so many unique opportunities. As I move on to my senior year of college, I would like to look

5 Trends Framing Franchise Local Marketing

The franchise marketing industry is still affected by the recent pandemic. During that time, we saw communities coming together to help support local businesses in need, both online and in stores. Due to the changes all businesses faced, digital marketing had an unexpected amount of growth since companies began struggling

Krystina's Internship Experience

It’s hard to believe that my internship program here at Burkhart is coming to an end. Working as the Integrated Marketing and Advertising Intern has taught me so much.  When applying for summer internships, I was really excited to apply to an agency. Once I got the offer, I took

Market to Your Target Audience in the Sports Industry

What is Sports Marketing?  Simply put, it is the use of sporting events to promote a brand or product. This type of marketing allows businesses to utilize the popularity of sports to place their product right in front of some of their biggest target audiences. Some examples include Super Bowl

Top Issues Facing Marketing and Growth

Digital marketers are ready to attack this upcoming year due to rising cost pressures and supply chain issues. Effectively reaching your target audience can create growth for your business and its marketing strategies. There are many issues when it comes to marketing and growth, but Burkhart knows the appropriate tools

Corporate Social Responsibility on Brand Sales

Customers are extremely mindful of Corporate Social Responsibility (CSR) when it comes to purchasing decisions, but the impact of CSR portrays that purchase decisions are lacking. There are two categories of CSR efforts: “Corrective” / “Compensating” and “Cultivating” goodwill.  Corrective/compensating efforts reduce a brand’s negative externalities and lift sales while

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