Top 5 Reasons to Use Digital Displays in Your Quick Service Restaurant
If you’re considering a switch from static to digital displays in your quick service restaurant, you’re in good company! Many of America’s favorite fast food franchises have…
The 5 Most Important Benefits of Landing Pages
When it comes to online marketing, landing pages are a crucial part of ad campaign effectiveness. Whether your goal is to increase traffic, generate new leads or…
Burkhart Team Spotlight: Erin Burkhart
What keeps a business running? Sure, creativity, innovation and enthusiasm are important to long-term success, but the day-to-day is just as, if not more, important! And that’s…
How to Improve Your Customer Experience and Your Brand with Data
Organizations today are swimming in data. Even the smallest e-commerce site has more data than they know what to do with using Google Analytics alone. With all…
CRM for the Franchisee – Do’s and Don’ts for Your Local Email Database
You want to be the best franchisee that you can be. Customer relationship management (CRM) is an effective way to make this goal a reality. Good CRM…
6 Local Organizations to Volunteer With This Holiday Season
It’s that time of the year again… The time where calories don’t count, scarves are a wardrobe staple, pie becomes its own food group and quality time…
YouTube Marketing for Your Franchise Group: How to Share Your Story
Did you know that YouTube is the second largest search engine behind Google? As the fastest growing video-sharing website in the world, YouTube provides great opportunities for…
5 Key Takeaways From a Burkhart Marketing Internship
While college courses may equip students with ample amounts of terminology related to their major, an internship offers hands-on experiences and exposure to real-world situations. Internships provide valuable…
12 Steps to Publishing & Promoting the Perfect Blog Post
With so much content living on the internet, it can be easy for your blog post to get lost – particularly if it’s unoriginal, bland or lacking…
Burkhart Team Spotlight: Katy Williams
What do Smash Mouth, Ellen DeGeneres and Superman all have in common? They are all part of what makes our Katy, Katy. Account management includes a lot…
5 Benefits to Developing a Cyber Monday Campaign
If the holiday shopping season has taught us anything as marketers and advertisers, it’s that it’s never too early to start campaigning for the holidays. Black Friday…
Tips to Help Your Company Stand Out this Black Friday
On the day after Thanksgiving, the country is divided into those who get up at the crack of dawn to hit the stores, and those who either…
Cloud-based vs. On-Premise Digital File Storage Systems
Cloud-based solutions for online digital file storage have begun to grow in popularity, most notably among small to mid-size businesses. However, there are distinct benefits to using…
3 Smart Ways to Handle Negative Customer Feedback
Consumers today have multiple outlets to share their unhappy experiences. And once negative customer feedback is on the internet, anyone can view that negative comment. We’ve all…
6 Secrets to a Successful Franchise Advertising Co-op
An advertising co-op can be a brilliant opportunity for both franchisees, as well as brands. From pooling budget to aiding in decision-making, here’s how you can make…
